ON-DEMAND WEBINAR

Blueprint for Building Believers

An on-demand webinar featuring Brad Onofrio, Senior Director of Commercial Excellence at Calumet, as he shares their journey of modernizing pricing systems using PriceFX.

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On-Demand Session

Margin Makers with Calumet

Meet Brad Onofrio, Senior Director of Commerical Excellence at Calumet

Brad shares key lessons learned and what it took to move from spreadsheets and manual SAP updates to model that better supports Sales and the business: 

You'll hear: 

  • The first fundamentals Calumet fixed (and what they delayed)

  • How they sequenced rollout across very different businesses

  • What changed for quote speed, governance, and margin

This includes both a recorded panel discussion from Pricefx Accelerate and a live Q&A.
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Each episode highlights a new Margin Maker and their playbook for building a more profitable pricing engine.

You’ll see real-world stories like:

  • Moving from manual pricing to data-driven decisions

  • Equipping sales with consistent guardrails and guidance

  • Leading change management across commercial teams

Who is this for?

  • Pricing Analysts
    Learn how real analysts turned data into influence and built pricing stories that moved leadership.

  • Pricing Managers
    See how peers led pricing change, aligned stakeholders, and built engines that scale.

  • Sales Teams
    Hear how reps used smarter pricing guidance to win deals with confidence.

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What You'll Experience

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Proven Results for Benchmarking

See how peers achieved measurable gains in margin, speed, and adoption so you can benchmark your own performance and bring concrete numbers back to your stakeholders.

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Practical Plays for Better Alignment

Get short, repeatable plays that show who was involved, what they did, and how they rolled it out—so you can adapt the same steps with your pricing, sales, and RevOps teams.

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Ideas to Elevate Your Strategy

Leave with specific ideas for dashboards, reports, workflows, and KPIs to spotlight in your next pricing conversation or steering meeting.

Want to see the next Margin Makers session live?

Click to register for our next session!

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